Generated by All in One SEO v4.9.2, this is an llms.txt file, used by LLMs to index the site. # Karin Engblom Jewelry Advisory & Development ## Sitemaps - [XML Sitemap](https://www.karinengblom.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Pages - [start](https://www.karinengblom.com/) - Jewelry expert with a commercial eye and 30 years experience from Sweden´s largest jewelry chains. Engage me for assortment development and increase your profitability! - [Scandinavia LoveNotes](https://www.karinengblom.com/scandinavia-lovenotes/) - Scandinavia LoveNotes My brand Scandinavia LoveNotes was born with the vision of giving music and jewelry lovers opportunity to express personality and feelings with silver jewelry and words! Whilst aiming to give on to others through spreading knowledge about and supporting musical activities and reasearch involving music and health. Choosing a name for my brand - [Contact](https://www.karinengblom.com/contact/) - You can reach me on my cellphone +46-73 060 2236 or by email at info@karinengblom.se. I’m available for long or short term assignments. Please feel free to get in touch! - [About me](https://www.karinengblom.com/about-me/) - I’m a creative, analytic marketer with an international network and proven experience of driving collaborations with focus on longterm effect and on lifting customer experience! - [Services](https://www.karinengblom.com/services/) - I offer analysis and counceling of assortments, development of commercial jewelry concepts and collaborations, project management, trend and market analysis. - [Portfolio](https://www.karinengblom.com/portfolio/) - Illustrations of my experience of influencer collaborations, development of private labels, project management, assortment analysis etc. - [Privacy Policy](https://www.karinengblom.com/privacy-policy/) - Your personal integrity is important to us. In this policy we will describe how we handle personal data according to the Swedish Data protection regulations, GDPR, when we are responsible for proessing and storing personal data. Contact details for personal data controller Scandinavia LoveNotes AB Contact information: Karin Engblom Email address: info@karinengblom.se Mobil phoneno: +46 ## Timeline - [My jewelry brand](https://www.karinengblom.com/timeline/my-own-jewelry-brand/) - Development and launch of my own jewelry brand and webshop www.scandinavialovenotes.com. A challenging and fun project including everything from productdevelopment, packaging, photoshooting to bookkeeping, texts for the webshop, marketing etc that has given me insights in many areas completely new to me. A warm thank you to everyone who hassupported me along the way! - [Assortment overview](https://www.karinengblom.com/timeline/assortment-overview/) - Project management within a total overview of assortment, product display, brands, space management to lift profitability of the retailchains Guldfynd, Hallbergs Guld and Albrekts Guld. I managed several projects: external brands, private labels, open display of silverjewelry as well as assortment changes within the silver jewelry range. - [Scandinavia LoveNotes AB](https://www.karinengblom.com/timeline/scandinavia-lovenotes-ab/) - Foundation of my own company, Scandinavia LoveNotes AB and consultancy agency Karin Engblom Jewelry Advisory & Development. - [Upskilling](https://www.karinengblom.com/timeline/upskilling/) - Courses taken to lift my competence within marketing: Brand development - Aligning Brand, Business and Behavior. University of London/Coursera. Consumer behavior – Behavioral Economics. University of Toronto/Edx. Content marketing – IHM Business School Digital Analytics in practise – University of Illinois/Urbana-Champaigne/Coursera Google Analytics – Diploma - [Guldfynd by Bianca](https://www.karinengblom.com/timeline/guldfynd-by-bianca/) - An exciting project where I initially did the product development and thereafter coordinated the creation of three collections in collaboration with the succesful influencer and fashion icon Bianca Ingrosso. The collections were feminine but with a touch of edge and coolness. Bianca was diligent in making the products easy to combine and wear with different outfits and at various occasions. She named the products after family members and friends or connections to her italian background. The collections were very appreciated and helped attract interest in a younger target group. - [Private labels Guldfynd & Hallberg's Guld](https://www.karinengblom.com/timeline/private-labels-guldfynd-hallbergs-guld/) - Development of several private labels, of which one a unisexbrand for Guldfynd, DCOR, and one within engagement/wedding sector, Story of Love, designed to sell within Guldfynd, Hallbergs Guld and the finish sister company Kultajousi. The former project required good coordination and diplomatic skills to land. - [Guldfynd by Molly](https://www.karinengblom.com/timeline/guldfynd-by-molly/) - A fun project where I initiated the contact and handled product development in a cooperation with the artist Molly Sandén. The result was several collections in silver with products ranging from extraordinary bodyjewelry to jewelry promoting the organisation Friends. Final collection was a diabetes collection to support the Swedish Diabetes Association and diabetes research. As Molly put it ” I´m higher than my highs and lows and I refuse to let the disease stop me from living my life fully”. The project helped increase the awareness of diabetes among our customers. - [Cooperation with SOS Children´s Villages](https://www.karinengblom.com/timeline/cooperation-with-sos-childrens-villages/) - Development of a silvercollection together with SOS Children´s Villages with the aim to raise money for the construction of Astrid Lindgren SOS Children´s Village in Central African Republic. - [Guldfynd by Kenza](https://www.karinengblom.com/timeline/guldfynd-by-kenza/) - Guldfynd was early with picking up the development of social media and with launching a collaboration with a young blogger. The collaboration with Kenza Zouiten created a lot of attention and young fans lined up in great numbers whenever she visited a Guldfynd shop. I handled product development and the contact with Kenza and products were created from a scetch in a notepad or in direct meetings with suppliers. One of the most popular products was a snakering in silver. - [Mood – private label development](https://www.karinengblom.com/timeline/mood-private-label-development/) - On a trendspotting trip to London, I came up with the the idea to create a new private label in silver based on fashiontrends and colour. My idea was to offer our customers an assortment of affordable fashion in silver and give them the opportunity to switch jewelry with clothing and mood. I was in charge of the project, and together with our marketing team created logotype, packaging, display material etc and an assortment of about 100 SKU:s. - [Harry Potter Collection](https://www.karinengblom.com/timeline/harry-potter-collection/) - Development of a Harry Potter collection in cooperation with Warner BROS. I was involved from start to end in creating products based on Harry Potter Guidelines and included special packaging, choice of supplier and handling approval proceedures along the way. The project resulted in a number of popular products such as the Sorting hat and rings carrying the names and symbols of the Houses. ## Shortcodes - [Portfolio](https://www.karinengblom.com/?wptl_scbd=portfolio) ## Category - [Collaborations and project management](https://www.karinengblom.com/timeline-category/collaborations-and-project-management/) - [Development of commercial jewelry concepts](https://www.karinengblom.com/timeline-category/development-of-commercial-jewelry-concepts/) - [Assortment analysis and consulting](https://www.karinengblom.com/timeline-category/assortment-analysis-and-consulting/)